Bruster's Real Ice Cream

Ice Cream Shop Dessert Shop Sweet Treats

Bestie Business Card

Ice cream is still one of the best around. Prices are great. Regards program gives little discounts after so many visits.

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Business Hours

Mon: 12:00pm - 9:00pm
Tue: (veteransday)12–9pho
Wed: 12:00pm - 9:00pm
Thu: 12:00pm - 9:00pm
Fri: 12:00pm - 9:00pm
Sat: 12:00pm - 9:00pm
Sun: 12:00pm - 9:00pm

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About Alpharetta, Georgia, USA

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Nominated for BestAround

A-
Overall Grade
Rating Scale:
A: 80-100% B: 60-79% C: 40-59% D: 20-39%

Bruster's Real Ice Cream stands out as a local favorite, particularly for its commitment to fresh, handcrafted ice cream and baked waffle cones, which sets it apart in a crowded market. The shop's extensive menu, with over 24 daily-changing flavors and 150 rotating recipes, caters to diverse tastes, from classic favorites to adventurous creations like the Purple Dinosaur. This dedication to quality and variety, coupled with a warm, welcoming atmosphere enhanced by outdoor seating, contributes to its appeal, especially for special occasions and casual outings.

However, Bruster's faces significant challenges that could impact its nomination for "BestAround." Customer reviews reveal mixed experiences, with many praising the friendly service and cleanliness but also criticizing slow service, inconsistent ice cream quality, and high prices. Complaints about staff behavior and perceived prejudice further tarnish its reputation. The condition of the ice cream upon arrival, often described as too soft or melted, adds to the frustration. Despite these issues, Bruster's loyal customer base suggests a strong foundation; the key for the business lies in addressing these operational and service-related concerns to elevate its standing and potentially secure the "BestAround" accolade.

In summary, Bruster's Real Ice Cream's nomination for "BestAround" hinges on its ability to reconcile its strengths in quality and atmosphere with the critical areas needing improvement. While it excels in creating a delightful experience, resolving issues related to consistency, pricing, and customer service will be crucial for it to fully realize its potential and stand out as a top contender in the "BestAround" category.

About Bruster's Real Ice Cream

Bruster's Real Ice Cream, situated at 3855 Old Milton Parkway, GA, is a local gem that has quickly become a favorite among ice cream enthusiasts. The shop operates from Tuesday to Sunday, 12:00 PM to 9:00 PM, offering a unique blend of premium ice cream and baked waffle cones, all made fresh daily. This commitment to freshness sets Bruster's apart in a competitive market, ensuring that customers receive the highest quality products.

The menu at Bruster's is extensive and varied, catering to a wide range of tastes with over 24 ever-changing flavors and 150 rotating recipes. From classic favorites like banana splits to adventurous options such as the Purple Dinosaur, there's something for every ice cream lover. The shop's dedication to using fresh ingredients and handcrafted recipes is evident in every scoop, making each visit a delightful experience. Staff members are known for their friendliness and attentiveness, enhancing the overall customer service.

At Bruster's Old Milton Parkway, the focus extends beyond just ice cream to creating a welcoming atmosphere. The location features several picnic tables and benches, making it an ideal spot for both casual outings and special occasions. However, it's worth noting that the shop does not provide on-site bathrooms, which is a minor inconvenience but a common feature in many small, independent ice cream shops. Despite this, the friendly staff ensures that all needs are met, and the overall experience remains enjoyable.

Bruster's Real Ice Cream prides itself on its commitment to quality and customer satisfaction. The shop offers a diverse range of frozen treats, including various types of sherbet, vegan non-dairy oat milk flavors, and Italian ice, catering to a broad audience. Importantly, the business is transparent about potential allergens in their products, providing clear information to help customers make informed choices. With its warm ambiance, fresh offerings, and dedicated service, Bruster's is poised to continue being a beloved destination for ice cream lovers in Alpharetta, Georgia.

Category Tags
Ice Cream Shop Dessert Shop Sweet Treats Food Stand

What Customers Say

4.4
Rating Based On
497
Official Google Reviews
5
339
4
87
3
33
2
12
1
26

Customer experiences at Bruster's Real Ice Cream span a range from highly positive to notably negative, reflecting the diverse tastes and expectations of its patrons. Positive reviews highlight the quality of the ice cream, friendly and attentive staff, and the welcoming atmosphere, particularly noted for special occasions like birthdays and family gatherings. Customers appreciate the variety of flavors, especially the nostalgic and unique options like the cotton candy explosion and seasonal truffles. The cleanliness and spacious seating areas also contribute to a pleasant dining experience.

However, there are also several critical reviews that point to significant issues. Some customers have complained about slow service, particularly during peak hours, which can detract from the enjoyment of their ice cream.

Others have raised concerns about the consistency and quality of the ice cream, describing it as too soft or lacking in flavor. The pricing is another point of contention, with some customers feeling that the prices are unreasonably high, especially when compared to other locations. Additionally, there are complaints about staff behavior, including perceived prejudice and a lack of professionalism, which can negatively impact the overall experience.

The most concerning feedback comes from reviews that describe the experience as "disappointing" or "ruined." These reviews often cite issues with the condition of the ice cream upon arrival, such as being too soft or melted, and a general sense of frustration with the service and pricing. Despite these issues, some customers remain loyal, citing the friendly atmosphere and occasional quality ice cream as reasons to visit despite the drawbacks. Overall, Bruster's Real Ice Cream maintains a mixed reputation, with its strengths in flavor and service balanced against notable weaknesses in consistency, pricing, and customer service.