Bestie Business Card
We are an American success story of a hard-working couple that discovered an opportunity in a newly adopted city and proceeded to build a long-lasting family business.
Business Hours
Local Map
DirectionsAbout Newport Beach, California, USA
MoreGeographically, Newport Beach features expansive Newport Bay, hosting over 9,000 vessels, and boasts popular destinations like Balboa Island, connected by ferry from the mainland. Attractions range from the iconic Balboa Pier and Corona del Mar State Beach to upscale shopping at Fashion Island. Economically, financial services, real estate, and tourism drive the local economy, supported by major employers such as Pacific Life and Hoag Hospital. The city’s transportation network includes highways like the Pacific Coast Highway and proximity to John Wayne Airport, though parking can be challenging during peak times. Community resources include a highly-rated public school system, comprehensive healthcare services at Hoag Hospital, and various recreational facilities.
Newport Beach enjoys mild, sunny weather year-round with average temperatures in the mid-60s to mid-80s. Safety is prioritized, with crime rates generally below the national average, though petty theft can occur in tourist areas. The city’s lifestyle focuses on outdoor activities, fine dining, and community events like the Newport Beach Christmas Boat Parade. Residents and visitors alike enjoy a range of dining options from casual eateries to upscale restaurants, alongside diverse shopping experiences. Overall, Newport Beach offers a balanced environment of natural beauty, luxury amenities, and a relaxed atmosphere, embodying the Southern California dream.
Nominated for BestAround
El Cholo, with its rich history rooted in the community and culinary innovation, stands out as a compelling candidate for the "BestAround" classification. Founded by Alejandro Borquez and evolving from a humble cafe to a multi-location establishment, the restaurant's commitment to authenticity and quality is evident in its signature dishes like tortillas, cheese enchiladas, and nachos, which have garnered praise from both locals and food enthusiasts alike. The transformation under George Salisbury's leadership, who has been the head chef for over 54 years, has solidified El Cholo's culinary identity, blending traditional flavors with innovative techniques.
The restaurant's ambiance, characterized by a warm and inviting atmosphere that spans multiple locations, including a beachside spot, enhances the dining experience, making it a cultural landmark in Costa Mesa, California. The family-owned legacy, with contributions from generations of Borquez and Rocha families, adds a layer of authenticity and continuity that resonates deeply with customers. This blend of heritage, quality, and community connection positions El Cholo as more than just a restaurant; it's a culinary institution that honors its roots while adapting to modern tastes.
However, the mixed reviews highlight areas for potential improvement. While customer satisfaction is generally high, particularly for the value proposition and service, inconsistencies in food quality and portion sizes across different locations pose challenges. The outdoor seating areas, though popular, also face occasional issues with consistency. Despite these minor critiques, El Cholo's enduring popularity and its ability to maintain a loyal customer base over decades speak volumes about its success in the competitive dining landscape. For "BestAround," these strengths, coupled with its deep-rooted cultural significance, make El Cholo a strong contender.
About El Cholo
El Cholo, a prominent Mexican restaurant in Los Angeles, has a rich history that traces back to its humble beginnings. Founded by Alejandro Borquez, who initially envisioned it as a way to capitalize on his culinary skills, the restaurant started as El Sonora Cafe in a small storefront near the Coliseum. The name "El Cholo" was adopted from the Spanish settlers' term for field hands, reflecting the restaurant's roots and community ties. Over the years, the concept evolved, and the restaurant gained a loyal following, culminating in its transformation into El Cholo Cafe at 11th and Western, featuring a hot top stove for preparing dishes like tortillas and melt-in-the-mouth cheese enchiladas.
The story of El Cholo is further enriched by personal connections and significant milestones. George Salisbury, who joined as a dishwasher, became the head chef and has been instrumental in shaping the restaurant's culinary identity for over 54 years. His leadership and innovative spirit have been pivotal in maintaining the restaurant's reputation and growth. Carmen Rocha introduced a signature dish, "nachos," inspired by her hometown of San Antonio, adding a unique cultural touch to El Cholo's menu. The Borquez family's influence deepened with Aurelia's involvement, solidifying El Cholo's status as a family-owned establishment.
Today, El Cholo stands as a testament to the enduring legacy of Mexican cuisine in Los Angeles. With multiple locations across the city, including a beachside spot in Corona del Mar, the restaurant continues to attract both locals and tourists. Notable for its commitment to quality and tradition, El Cholo has earned recognition, such as awarding its Filet Mignon Tacos as Best Taco. The restaurant's 4th and 5th generations of staff ensure that the family's values and culinary heritage are passed down, making El Cholo not just a dining destination but a cultural landmark in Costa Mesa, California.
Category Tags
What Customers Say
1,001
Official Google Reviews
Customer experiences at El Cholo reflect a range of impressions, from highly positive to notably mixed reviews. Many customers praise the authentic Mexican cuisine, particularly highlighting the quality of ingredients and preparation, especially in dishes like fish tacos, enchiladas, and guacamole. The vibrant atmosphere, both indoors and outdoors, is consistently mentioned as a standout feature, with many noting the pleasant ambiance and historical charm that adds to the dining experience. Service is frequently commended for its friendliness and attentiveness, though some reviews note inconsistencies in service quality, particularly during peak times or when reservations are not secured in advance.
A recurring theme is the value proposition, with customers appreciating the price-to-quality ratio, especially for takeout options. However, there are also criticisms regarding portion sizes, sometimes feeling that the generous portions can be overwhelming, and occasional complaints about the consistency of food quality across different locations. The outdoor seating areas are particularly well-regarded for their comfort and scenic views, making them popular spots for both casual dining and special occasions.
Notably, a few customers express disappointment with the consistency of the food across different locations, suggesting that while El Cholo maintains a high standard in some areas, there may be variations that could be improved. Despite these minor critiques, the overall sentiment is overwhelmingly positive, with many customers recommending El Cholo for its authentic Mexican cuisine, friendly service, and inviting atmosphere. The restaurant's longevity and consistent customer satisfaction over decades underscore its reputation as a beloved local institution in Southern California.