Solara Tanning

Tanning Salon Salona Tanning Services

Business Hours

Mon: 10:00am - 8:00pm
Tue: 10:00am - 8:00pm
Wed: 10:00am - 8:00pm
Thu: 10:00am - 8:00pm
Fri: 10:00am - 7:00pm
Sat: 10:00am - 5:00pm
Sun: Closed

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About West Melbourne, Florida, USA

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Nominated for BestAround

A-
Overall Grade
Rating Scale:
A: 80-100% B: 60-79% C: 40-59% D: 20-39%

Solara Tanning, a tanning salon in Melbourne, Florida, has garnered attention for its nomination as a contender for "BestAround" status, a prestigious accolade signifying excellence in customer service, convenience, and overall experience. The salon's commitment to accessibility through financing options and federal tax credits is a strong point, attracting a broad demographic and fostering a loyal customer base. Its modern ambiance and strategic location further enhance its appeal, drawing both locals and tourists.

However, the mixed reviews paint a nuanced picture of Solara Tanning's strengths and weaknesses. While many customers rave about the professionalism of the staff, the quality of service, and the variety of tanning options, including stand-up beds and customizable treatments, there are also recurring themes of operational issues and inconsistent service. A few reviews highlight management shortcomings and equipment malfunctions, suggesting that while Solara Tanning has a solid foundation, it must continually refine its operational standards to maintain high customer satisfaction.

For Solara Tanning to solidify its position as a "BestAround," it needs to address these operational challenges head-on. This includes ensuring consistent service quality across all locations, improving staff training, and promptly addressing customer complaints. By doing so, the salon can leverage its strengths in customer satisfaction and convenience while mitigating the impact of past issues, thereby solidifying its reputation as a leader in the tanning industry.

About Solara Tanning

Solara Tanning stands as a prominent tanning salon in Melbourne, Florida, offering a comprehensive range of tanning services including traditional tanning beds, spray tans, and smart tan options. With a strong commitment to customer satisfaction and convenience, the salon has established itself as a trusted name in the region, particularly among those seeking high-quality, hassle-free tanning experiences. The business leverages its 100% financing options and 26% federal tax credits to make tanning more accessible, ensuring that a wider demographic can enjoy a smart tan without significant financial burden.

Serving Brevard County and East Central Florida for over three decades, Solara Tanning has built a loyal customer base by consistently delivering exceptional service and maintaining a modern, inviting atmosphere. The salon's strategic location in Melbourne provides easy access to both residential areas and tourist hotspots, enhancing its appeal to a diverse clientele. Excel Solar, the parent company, underscores its commitment to community engagement and sustainability, aligning with local values and environmental standards.

By offering no-pressure estimates and a wide array of services, Solara Tanning caters to various customer needs, from first-time visitors looking to achieve a perfect tan to seasoned patrons seeking premium treatments. This approach not only fosters customer loyalty but also positions the salon as a leader in the tanning industry, setting a benchmark for quality and service in the region.

Category Tags
Tanning Salon Salona Tanning Services Salon Operations Tanning Facilities

What Customers Say

4.8
Rating Based On
142
Official Google Reviews
5
128
4
5
3
3
2
2
1
4

Customers have shared a range of experiences at Solara Tanning, highlighting both exceptional service and notable issues. Positive feedback emphasizes the exceptional customer service, cleanliness, variety of services, and the welcoming atmosphere. Many customers praised the friendly and knowledgeable staff, the professionalism of the salon management, and the high-quality products offered. The stand-up beds and the ability to customize tans with various bulbs were particularly appreciated. Some reviews noted the convenience of online booking and the affordability of the monthly membership, which includes unlimited tanning sessions and multiple bed options.

However, there are also significant criticisms. One customer's experience was marred by poor management and unprofessional behavior, leading to a refund for an incorrectly applied booster and a general sense of dissatisfaction with the lack of attention to detail and customer service. Another review highlighted issues with equipment malfunctions and the inability to hear directions, resulting in wasted time and money. These negative experiences underscore the importance of consistent quality and professionalism in maintaining customer satisfaction.

Overall, Solara Tanning appears to be a business that excels in many areas but faces challenges in ensuring uniform service quality and addressing operational issues promptly. For potential customers, it is advisable to book appointments online, read multiple reviews, and verify the management's responsiveness to complaints to ensure a positive experience.